Credit: Photo courtesy DOUBLE XXPOSURE MEDIA


The Robert Bell and Accutron’s unveiling of the legacy collection timepieces took place on October 25 during a star-studded event at the Moxy Hotel’s Fleur Room in New York City.

Bell told New Jersey Urban News that he’s excited about the new partnership and the products they have collectively developed.

“We’ve been talking about doing this for a while and I’m proud to finally be able to share these beautiful timepieces with the public and with my fans,” he said. “This continues and is inspired by a brand I created earlier – a full line of distinguished champagnes which I first launched five years ago.”

Coincidentally, both Kool & The Gang, known for hit songs that include “Ladies Night,” “Jungle Boogie” and “Celebration,” and the NYC-based Accutron watch brand, began around the same time decades ago.

Several years ago, Bell sought out the expertise of Grand Cru Vineyards which led to his partnering with Paul Berthelot, a multi-vintage producer of spirits since 1884, to launch Le Kool – known as the Celebration Champagne.

Now, as Accutron embarks on its next chapter of celebration specifically with ladies in mind, the brand continues to forge prestigious American partners for distinct collaborations.

“Things are really coming together both with the champagne line and now the timepieces,” Bell said. “This partnership and our products are going to attract ladies all over the world as well as the men who pamper them. Even Oprah Winfrey has given us the nod, identifying the line of products among her top ten holiday gifts this season.”

Jeffrey Cohen, president of Citizen Watch America, said working with Bell remains central to Accutron’s vision of unique partnerships tied to “the wonderful and varied fabric of ‘Americana’ culture.”

“[Kool Bell’s] love and passion for champagne represents the DNA of our brand: historic, innovative and always thinking about how yesterday can infuse the future, which has led to the creation of Le Kool, opening a new door for us to explore this bubbly and ebullient world together.”

“I feel my history and Accutron’s have many parallels in terms of innovation and passion,” Bell said. “It’s great to partner this amazing brand with my champagne Le Kool, which has been a passion of mine ever since touring Europe with Kool & The Gang. The new Le Kool Legacy watches inspired by our many champagnes are a moment of pride for me as I have always celebrated women through my music and in life.”

Chosen by Oprah Winfrey for her Top 10 list of gifts and awarded Best Champagne Brand 2023 by LuxLife Magazine, Le Kool “The Celebration Champagne” is available internationally.

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