By Office of Gov. Phil Murphy

First Lady Tammy Murphy and national public health expert Dr. Vijaya Hogan unveiled the Nurture NJ Maternal and Infant Health Plan – a strategy to reduce New Jersey’s high rates of maternal and infant mortality and eliminate the racial disparities responsible for these deaths. The strategic plan is the latest element of the First Lady’s Nurture NJ initiative, which aims to make New Jersey the safest and most equitable place in the nation to deliver and raise a baby.

Currently, Black mothers in the state are seven times more likely than white mothers to die from pregnancy-related complications. In addition, Black babies in New Jersey are three times more likely than white babies to die before their first birthdays. The Nurture NJ Maternal and Infant Health Strategic Plan includes over 70 specific, actionable recommendations for maternal health stakeholders across all sectors. Funded by The Nicholson Foundation and the Community Health Acceleration Partnership, the plan will position New Jersey as a national leader in the fight for maternal health equity.

The plan aims to reduce maternal mortality by 50 percent over five years and eliminate racial disparities in birth outcomes. To do so, the plan seeks to: (1) ensure all women are healthy and have access to care before pregnancy; (2) build a safe, high quality equitable system of care for all women prenatally through postpartum care; and (3) ensure supportive community environments during every other part of a woman’s life so that the conditions and opportunities for health are always available.

“Fully achieving the goals of Nurture NJ requires transformative change to a system that has historically and disproportionately failed Black women,” said First Lady Tammy Murphy. “The Nurture NJ Maternal and Infant Health Strategic Plan provides the blueprint for necessary collaboration, partnership, and communication among government, private stakeholders, nonprofits and impacted communities and will ensure every New Jersey mother and baby gets off to a healthy start.”

The Nurture NJ Maternal and Infant Health Strategic Plan is the culmination of over a year of in-person and virtual meetings with over 100 critical stakeholders, including national public health experts, New Jersey state departments and agencies, health systems, physicians, doulas, community organizations, and mothers and families. The team drew on extensive maternal health research and data to examine the structural barriers and systemic racism that contributes to the maternal and infant health crisis.

“The Nurture NJ strategic plan is designed to build a complete ecosystem that supports the health and well-being of mothers and infants,” said Dr. Vjiaya Hogan, independent consultant, Adjunct Professor in the Department of Maternal and Child Health, Gillings School of Public Health, UNC-CH and lead author of the Nurture NJ plan. “The desire for transformative change was shared in every stakeholder discussion across New Jersey and the nation. This plan is about changing health outcomes through changing the way society treats women of color in all aspects of their lives.”

To begin implementation, the report includes a detailed Year-One Playbook outlining the immediate, actionable recommendations that lay the groundwork for systemic change. The plan also includes implementation tools for various stakeholder groups in New Jersey, including business leaders, state agencies, health and social service providers, and community groups. Stakeholders are invited to commit to achieving these goals and working together across sectors to create a better New Jersey for all mothers and babies. The team, which includes 11 national consultants, has already begun working with stakeholders to ensure the feasibility of implementing the recommended action steps.

Formally launched as Nurture NJ on Maternal Health Awareness Day, January 23, 2019, the issue of maternal and infant health has been a focal point of the First Lady since the inception of the Murphy Administration in 2018.

“This plan is not just a ‘quick fix’ — it’s a long-term strategy that will result in the systemic change needed to reach our goal of making New Jersey the safest and most equitable place in the nation to give birth and raise a baby,” said Lt. Governor Sheila Oliver, who serves as Commissioner of the Department of Community Affairs. “By focusing on equity, we can more effectively transform a system that has been failing New Jersey’s women of color for too long.”

“Nationally and in New Jersey, maternal and infant mortality are among the worst disparities that Black women experience,” said Congresswoman Bonnie Watson Coleman. “We are bombarded by stories that prove this issue crosses socioeconomic boundaries, and despite decades of awareness, we’ve struggled to move the needle. It will take coordinated effort at every level to change these statistics, and I am grateful that the First Lady continues to use her platform and her power to be part of those efforts. This is another tremendous opportunity for our state to set the example for others to follow, and I will continue to ensure the federal government does its part to give every mother and infant a safe and healthy start.”

“The plan introduced today is a major step forward in our state’s ongoing efforts to improve the maternal health outcomes of New Jersey mothers. With input from experts, advocates and the very families directly affected by this issue, the Nurture NJ Maternal and Infant Health Strategic Plan will undoubtedly lead to significantly positive change on behalf of the mothers and newborns in our state. While our work is far from over, we are proud to support a plan that will help get us closer to our goal of making New Jersey a safe, reliable place to start and grow a family,” said Assemblymembers Shavonda Sumter, Verlina Reynolds-Jackson, and Herb Conaway.

“The NAACP NJ State Conference applauds and stands with First Lady, Tammy Murphy, and the Nurture NJ Collaborative as it addresses this Black Maternal and Infant Crisis that affects many regardless to access or money,” said Vivian M. J. Darkes, NAACP NJ State Secretary and Health Chair. “It is time that we acknowledge this issue and declare racism the social emergency that it is. We must join this collaborative in its quest to build racial equity infrastructure and capacity while engaging trusted voices within the communities, including people of color in the overall structure from the top to the bottom.”

“Women of color experience some of the highest rates of health inequalities due to societal, economic and environmental factors that impact their health,” said Dr. Rahul Gupta, Chief Medical Officer and Senior Vice President, March of Dimes. “The Nurture NJ Strategic Plan will go a long way in tackling these social determinants of health, as well as the structural and systemic inequities that we see in our health care system. We’re honored to support this transformative and innovative approach to improving maternal health outcomes which has the potential to serve as a national model.”

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